Behind the Scenes: S/S13 Press Preview

Want a sneak peek of what’s to come at M&Co in Spring/Summer 2013?…

A few times a year our PR team holds press previews to showcase our up and coming products, styles and trends to top fashion magazines that feature us regularly.

The lucky journalists that attended our most recent press day enjoyed prosecco and a takeaway dinner from Jimmy Choo’s Malaysian restaurant Maximini, whilst listening to a short presentation about the key trends M&Co will be covering in the new season.


Pastel shades, floral prints and textured materials can look set to be a big part of the collection. The mint dress seen here was chosen by the press as one of their favourite items from the preview – a sure sign that mint may just be on our wishlist for spring/summer!

It wouldn’t be spring without a nautical story, but next season’s seaside chic features pops of green and yellow, adding a modern twist to classic blues and reds. Coloured denim, printed trousers and stripe tops were a few of the ‘must-have’ items chosen by the press for the season ahead.


Mannequins showcased different trend ensembles – floral prints, embellished collars and printed trousers made an appearance in 2012 and these trends remain the ones to watch out for in 2013.

Let us know which trends you are looking forward to the most and which items are on your wishlists for the coming season.

Jade Ruddy

Jade Ruddy

Content creative at M&Co adding the pretty pieces to html and keeping our social media fans in the loop. Lover of dresses, cats, rum and the Kardashians – but not always in that order.

%d bloggers like this: