Last week our PR team previewed the new HS14 collection in the Penthouse Suite at The Courthouse Hotel on Great Marlborough Street, London, inviting along some of our favourite magazines for a first look at what’s to come next season at M&Co.
The collection included high summer pieces from our womenswear, Boutique and swimwear ranges as well as some accessories and transeasonal styles.
The Penthouse Suite (which we totally aren’t jealous of!) was transformed into a fashion haven for two days of events that included a trip to the world premiere of Harry Hill and Simon Cowell’s I Can’t Sing musical at the London Palladium Theatre.
The following morning a ‘pop up’ showroom was held in the suite to allow our favourite fashion press to come and view the collection on their way to the office.
If you want an inside scoop on what you’ll be wearing come high summer, these were the fashion editors’ top picks:
- Boutique red prom dress
- Blushing rose prom dress
- Zebra print linen biker jacket
- Stripe shift dress
- Paisley tassel kimono
And popular high summer trends to look out for are lace, embellishment, statement bags, animal/safari prints and the kimono.
For added fun our PR team asked the press to be photographed with their favourite piece from the collection. We’ve chosen a few but you can check out our instagram and pinterest pages for even more behind the scenes snaps!
While you’re waiting for high summer to arrive, shop our range of women’s summer dresses online today – we promise it will get you in the mood for holiday time!